What NASA landing on Mars means for business on Earth NASA’s Perseverance rover just landed on Mars. Since the 1960s, missions like this have spurred disruptive innovation on Earth. By: Jacob Cohen | @ImJacobCohen February 19, 2021
Image of Mars via NASA / JPL-CALTECH
Yesterday marked the end of the Perseverance rover’s 300m mile journey to Mars and the start of a 687-day mission to find aliens better understand whether the planet would make for a nice place to live.
Costs for development and operation of the rover will likely total $2.4B …
… But the benefits on Earth are likely worth far more
Since the 1960s, NASA’s Mars programs have led to countless innovations , including materials for heart surgeries, methane-leak detectors, and — importantly — carbonating beer.